Valley Roots

Branding & design for an organic food delivery service
VALLEY ROOTS IDENTITY
I rebranded the Blue Spark identity. Blue Spark are a recuitment agency working in the food and drink sector in the UK. I created a new art direction across their printed, social and web presence. This included a logo, illustrative style used across all media, stylised graphs and infographics, UI for desktop and mobile, social and presentation templates.
PROJECT HIGHLIGHTS
- Working directly with the client to to shape their vision
- Creating a promo video using the branded assets and AI
MY ROLE
Art Direction
Branding
Mascot Illustration
Promo in AI
SOFTWARE
Adobe CC
Figma
Midjourney, Nano Banana & Runway

Logo, based on a pea pod and hills

Mascot colour variations

Templates for socail posts

Promo storyboard
Visit me on instagram
Email me at hi@this-is-nico.com